This advanced Nories Bite Powder is infused with Ebi (shrimp) flavor, a proven attractant for a wide variety of freshwater and saltwater species. Engineered to outperform traditional oil-based scents, the formula offers a superior solution for maximizing lure effectiveness and keeping fish biting longer.

The Nories Bite Powder, developed with Takumi Itos secret formula, is now available to all anglers seeking a competitive edge on the water. The innovative powder absorbs into lures, creating a durable shell that retains and releases scent over an extended period, significantly increasing its effectiveness. Unlike oil-based scents, the formula disperses rapidly in the water, attracting fish from a greater distance.